What Are We Pouring in Our Morning Cereal? (B)

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Compact case

Supplement

Reference no. 9B05C029

Subject category: Human Resource Management / Organisational Behaviour

Authors: Gerard H Seijts (Ivey Business School, Western University); Dan Crim (Ivey Business School, Western University)

Published by: Ivey Publishing

Originally published in: 2005

Version: 2005-09-07

Length: 5 pages

Data source: Published sources

Topics: Whistleblower; Leadership; Ethical issues; Accountability

Share a link: https://casecent.re/p/66672

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Abstract

Two investigative reporters prepared a four-part series on a bovine growth hormone that increases milk yields, and its effect on humans who consume the milk. The TV network receives a demand to alter the script from an attorney representing the growth hormone producer. This supplement to ''What Are We Pouring In Our Morning Cereal? (A)'' (reference number ''9B05C028''), discusses the aftermath of the decisions made.

Location:

United States

Industry:

Agricultural services

Size:

Large

Other setting(s):

1997