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Case
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Reference no. 9A94EC01
Simplified Chinese language
Published by: Ivey Publishing
Originally published in: 1992
Version: 1995-03-03
Length: 14 pages
Data source: Field research

Abstract

This is the simplified Chinese version of ''9A94E001''. The manager of information and technology at a flower auction house must decide on the pace at which information technology changes should be introduced. The issues raised in the case pertain to the formulation and implementation of information technology strategies, and illustrate the potentially integrative role of information technology, different levels of information technology strategy, online bidding, and the establishment and maintenance of information systems for clearing channels.

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Abstract

This is the simplified Chinese version of ''9A94E001''. The manager of information and technology at a flower auction house must decide on the pace at which information technology changes should be introduced. The issues raised in the case pertain to the formulation and implementation of information technology strategies, and illustrate the potentially integrative role of information technology, different levels of information technology strategy, online bidding, and the establishment and maintenance of information systems for clearing channels.

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