Subject category:
Case Method and Specialist Management Disciplines
Published by:
Darden Business Publishing
Version: 27 April 2016
Revision date: 13-May-2016
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Abstract
The case is a continuation of Lesser Antilles Lines, which describes the price competition between two duopolistic shipping companies facing inelastic demand for cargo volume. Customers have inelastic and time-sensitive demands, restricting their strategic possibilities. The case extends this setting to multiple competitors using a multinomial logit model of customer demand.
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Abstract
The case is a continuation of Lesser Antilles Lines, which describes the price competition between two duopolistic shipping companies facing inelastic demand for cargo volume. Customers have inelastic and time-sensitive demands, restricting their strategic possibilities. The case extends this setting to multiple competitors using a multinomial logit model of customer demand.
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