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Compact case
Case
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Reference no. AD-0298-E
Subject category: Economics, Politics and Business Environment
Authors: Franz H Heukamp (IESE Business School); Cedric Guinand (IESE Business School)
Published by: IESE Business School
Originally published in: 2005
Version: 12.09.05
Length: 3 pages
Data source: Published sources
Topics: Managerial economics; Decision analysis; Game theory; Strategy
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Abstract

A special occasion t-shirt seller tries to estimate whether he should offer his t-shirts at a sports event. Serves as an introduction to decision analysis: structuring of the decision, expected value etc.
Location:
Germany
Other setting(s):
2005
Teaching note
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Reference no. ADT-0022-E
Subject category: Economics, Politics and Business Environment
Authors: Franz H Heukamp (IESE Business School); Cedric Guinand (IESE Business School)
Published by: IESE Business School
Originally published in: 2005
Version: 12.09.05
Length: 8 pages
Data source: Published sources
View full details

About

Abstract

A special occasion t-shirt seller tries to estimate whether he should offer his t-shirts at a sports event. Serves as an introduction to decision analysis: structuring of the decision, expected value etc.

Settings

Location:
Germany
Other setting(s):
2005

Related

Teaching note
-
Reference no. ADT-0022-E
Subject category: Economics, Politics and Business Environment
Authors: Franz H Heukamp (IESE Business School); Cedric Guinand (IESE Business School)
Published by: IESE Business School
Originally published in: 2005
Version: 12.09.05
Length: 8 pages
Data source: Published sources
View full details