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Case
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Reference no. 306-530-1
Subject category: Strategy and General Management
Authors: Durgesh Burde; Jyotsna Jha; Kaushik Mukerjee
Published by: IBS Research Center
Published in: 2006
Length: 24 pages
Data source: Published sources
Topics: Legend computers; Lenovo; Think Vision; Think Pad; Think Vintage; Think Centre; Aptiva; Netvista; Lenovo 3000 series; Thinkcentre E series, N series; V series; Ultra portable notebook
Share a link: https://casecent.re/p/70054
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Abstract

In December 2004, Lenovo, China''s leading personal computer manufacturer acquired IBM''s personal computer (PC) division for $1.75 billion. The deal created a $13 billion company with 8% share of the worldwide PC market. The takeover involved the integration of IBM''s operations and employees by Lenovo. This case study discusses how Lenovo has managed the integration and the strategies it is adopting to compete in the global market.
Location:
US
Industry:
Information technology (IT)
Other setting(s):
2000-2006
Teaching note
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Reference no. 306-530-8
Subject category: Strategy and General Management
Authors: Durgesh Burde; Jyotsna Jha; Kaushik Mukerjee
Published by: IBS Research Center
Published in: 2007
Length: 9 pages
Data source: Published sources
View full details

About

Abstract

In December 2004, Lenovo, China''s leading personal computer manufacturer acquired IBM''s personal computer (PC) division for $1.75 billion. The deal created a $13 billion company with 8% share of the worldwide PC market. The takeover involved the integration of IBM''s operations and employees by Lenovo. This case study discusses how Lenovo has managed the integration and the strategies it is adopting to compete in the global market.

Settings

Location:
US
Industry:
Information technology (IT)
Other setting(s):
2000-2006

Related

Teaching note
-
Reference no. 306-530-8
Subject category: Strategy and General Management
Authors: Durgesh Burde; Jyotsna Jha; Kaushik Mukerjee
Published by: IBS Research Center
Published in: 2007
Length: 9 pages
Data source: Published sources
View full details