Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Version: 09.06.2006
Length: 32 pages
Data source: Published sources
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Abstract
Since it was founded in 1988, Ping An Insurance has grown to become China''s second largest life insurance underwriter and third largest property and casualty insurer. The company''s ambition is to build on its local market success to become a leading regional and global integrated financial services provider within the next 10 years. The case focuses on strategy execution and illustrates how Ping An has developed and will continue to develop its business and information capabilities to meet existing and future customer needs. It examines the culture of the company and what it can and should do to drive its rapid growth through intense customer focus and market-based product innovations.
Location:
Industry:
Size:
2004 earnings, more than CNY63 billion (USD7.7 billion), 40,000 employees
Other setting(s):
1988-2005
Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Version: 24.07.2006
Length: 14 pages
Data source: Published sources
Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Length: 14 minutes
Data source: Published sources
Notes: File size 5GB. Click for more information.
About
Abstract
Since it was founded in 1988, Ping An Insurance has grown to become China''s second largest life insurance underwriter and third largest property and casualty insurer. The company''s ambition is to build on its local market success to become a leading regional and global integrated financial services provider within the next 10 years. The case focuses on strategy execution and illustrates how Ping An has developed and will continue to develop its business and information capabilities to meet existing and future customer needs. It examines the culture of the company and what it can and should do to drive its rapid growth through intense customer focus and market-based product innovations.
Settings
Location:
Industry:
Size:
2004 earnings, more than CNY63 billion (USD7.7 billion), 40,000 employees
Other setting(s):
1988-2005
Related
Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Version: 24.07.2006
Length: 14 pages
Data source: Published sources
Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Length: 14 minutes
Data source: Published sources
Notes: File size 5GB. Click for more information.