Product details

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Published by: Ivey Publishing
Originally published in: 2006
Version: 2009-09-21
Length: 17 pages
Data source: Field research

Abstract

The chief executive officer of Calgary-based Guest-Tek Interactive Entertainment Ltd must consider whether and how his company should grow its business overseas. Ninety-seven per cent of Guest-Tek''s fiscal year 2003 revenue was derived from North American hotels - a market he knew would eventually become saturated. Guest-Tek had listed publicly in January 2004. Both internal and external investors now demanded results. Other geographic markets held the promise of new growth and competitors were already pursuing those opportunities.
Location:
Industry:
Size:
Medium
Other setting(s):
2005

About

Abstract

The chief executive officer of Calgary-based Guest-Tek Interactive Entertainment Ltd must consider whether and how his company should grow its business overseas. Ninety-seven per cent of Guest-Tek''s fiscal year 2003 revenue was derived from North American hotels - a market he knew would eventually become saturated. Guest-Tek had listed publicly in January 2004. Both internal and external investors now demanded results. Other geographic markets held the promise of new growth and competitors were already pursuing those opportunities.

Settings

Location:
Industry:
Size:
Medium
Other setting(s):
2005

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