Subject category:
Marketing
Published by:
Ivey Publishing
Format:
.xls
Data source: Generalised experience
Abstract
This excel spreadsheet is to accompany the case ''9B04A013''. The abstract of the case is as follows: Plant Nutrients is a medium-sized retailer of crop supplies. The general manager is preparing a proposed operating statement to send to the parent company. This statement must reflect an increase in volume of two per cent while maintaining the required 13 per cent on investment in business. He is considering a number of ways of improving performance: (1) getting better utilization of fertilizer blending capacity; (2) adding a new line of seed; and (3) adding precision agriculture services. Another option is to alter pricing.
Subject category:
Marketing
Published by:
Ivey Publishing
Version: 2004-08-03
Length: 11 pages
Data source: Generalised experience
Subject category:
Marketing
Published by:
Ivey Publishing
Version: 2004-08-03
Length: 26 pages
Data source: Generalised experience
About
Abstract
This excel spreadsheet is to accompany the case ''9B04A013''. The abstract of the case is as follows: Plant Nutrients is a medium-sized retailer of crop supplies. The general manager is preparing a proposed operating statement to send to the parent company. This statement must reflect an increase in volume of two per cent while maintaining the required 13 per cent on investment in business. He is considering a number of ways of improving performance: (1) getting better utilization of fertilizer blending capacity; (2) adding a new line of seed; and (3) adding precision agriculture services. Another option is to alter pricing.
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Subject category:
Marketing
Published by:
Ivey Publishing
Version: 2004-08-03
Length: 11 pages
Data source: Generalised experience
Subject category:
Marketing
Published by:
Ivey Publishing
Version: 2004-08-03
Length: 26 pages
Data source: Generalised experience