Subject category:
Knowledge, Information and Communication Systems Management
Published by:
Ivey Publishing
Format:
.ppt
Data source: Field research
Abstract
This powerpoint file is to accompany the case ''9B06E003''. The national manager for technical training at Mercedes-Benz USA, is considering using streaming media and distance learning as a supplement to class-room based education, but is concerned that this innovative and risky IT (information technology) investment could have a negative affect on the company''s quality reputation. He needs to evaluate the viability of the e-learning option, including selecting between two vendors, Microsoft and Real Networks. This case provides students with an opportunity to develop a methodology based on capital budgeting analysis for evaluating and executing IT investments. The case is particularly valuable for helping students to consider the risks related to the execution of IT investments, even when an investment has a high ROI (return on investment). Supplement material ''Implications of Streaming Media: A Technical Note'' (9B06E002) is available. Two excel spreadsheets ''7B06E003'' and ''5B06E03A'' are available to accompany this case.
Location:
Industry:
Size:
Large
Other setting(s):
2001
About
Abstract
This powerpoint file is to accompany the case ''9B06E003''. The national manager for technical training at Mercedes-Benz USA, is considering using streaming media and distance learning as a supplement to class-room based education, but is concerned that this innovative and risky IT (information technology) investment could have a negative affect on the company''s quality reputation. He needs to evaluate the viability of the e-learning option, including selecting between two vendors, Microsoft and Real Networks. This case provides students with an opportunity to develop a methodology based on capital budgeting analysis for evaluating and executing IT investments. The case is particularly valuable for helping students to consider the risks related to the execution of IT investments, even when an investment has a high ROI (return on investment). Supplement material ''Implications of Streaming Media: A Technical Note'' (9B06E002) is available. Two excel spreadsheets ''7B06E003'' and ''5B06E03A'' are available to accompany this case.
Settings
Location:
Industry:
Size:
Large
Other setting(s):
2001