Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.

Abstract

Las Vegas Sands Corp, incorporated in 2003, is one of the world's largest casino developer-cum-operators. Initially, it was a one casino-resort company. Over the years, it adopted an aggressive expansion strategy and entered the Asia-Pacific region in a big way. In Macau, the company planned to build an entire city in a span of three years. The proposed city was to have hotels, theatres, a sports stadium, spas, shops, and banquet halls. The case gives information on the company's vision. It speaks about the possible risks that the company faces in realising the vision and the rewards that the company can expect if it succeeds. The case ends with a brief discussion on the future potential of the casino market in Asia and the company's financial state.

Teaching and learning

This item is suitable for postgraduate courses.
Industry:
Size:
Large
Other setting(s):
1988-2007

About

Abstract

Las Vegas Sands Corp, incorporated in 2003, is one of the world's largest casino developer-cum-operators. Initially, it was a one casino-resort company. Over the years, it adopted an aggressive expansion strategy and entered the Asia-Pacific region in a big way. In Macau, the company planned to build an entire city in a span of three years. The proposed city was to have hotels, theatres, a sports stadium, spas, shops, and banquet halls. The case gives information on the company's vision. It speaks about the possible risks that the company faces in realising the vision and the rewards that the company can expect if it succeeds. The case ends with a brief discussion on the future potential of the casino market in Asia and the company's financial state.

Teaching and learning

This item is suitable for postgraduate courses.

Settings

Industry:
Size:
Large
Other setting(s):
1988-2007

Related