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Compact case
Case
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Reference no. HKS0940.0
Published by: Harvard Kennedy School
Published in: 1990
Length: 3 pages

Abstract

When Congress calls for new regulations governing the size and effectiveness of truck mud flaps, small companies which had dominated the mud flap market suddenly find themselves in trouble. Failure to adapt their products to the new regulations could spell financial disaster. But small rubber company executives are suspicious that the new congressional mandate was no more than a special interest bill written by one Senator to favor a large corporation in his state which had just begun production of a new kind of mud flap. When the National Highway Traffic Safety Administration - which would have to draw up the new mud flap law's regulations - expresses misgivings about the new standard, a group of small manufacturers faces a strategic decision. How can they use the political process to protect themselves without appearing to be anti-safety?

About

Abstract

When Congress calls for new regulations governing the size and effectiveness of truck mud flaps, small companies which had dominated the mud flap market suddenly find themselves in trouble. Failure to adapt their products to the new regulations could spell financial disaster. But small rubber company executives are suspicious that the new congressional mandate was no more than a special interest bill written by one Senator to favor a large corporation in his state which had just begun production of a new kind of mud flap. When the National Highway Traffic Safety Administration - which would have to draw up the new mud flap law's regulations - expresses misgivings about the new standard, a group of small manufacturers faces a strategic decision. How can they use the political process to protect themselves without appearing to be anti-safety?

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