Published by:
Harvard Business Publishing
Revision date: 4-Feb-2013
Length: 4 pages
Share a link:
https://casecent.re/p/77858
Write a review
|
No reviews for this item
This product has not been used yet
Abstract
The mantra 'Every product must stand on its own bottom line' may no longer be the one to chant. Nowadays, broadening your portfolio can increase both your chances of a big win and the benefit your other products can get from a hit's popularity.
About
Abstract
The mantra 'Every product must stand on its own bottom line' may no longer be the one to chant. Nowadays, broadening your portfolio can increase both your chances of a big win and the benefit your other products can get from a hit's popularity.