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Chapter from: "Competing on Analytics: The New Science of Winning"
Published by: Harvard Business Publishing
Published in: 2007

Abstract

This chapter focuses on internal business processes and the challenge not only of identifying internal applications of business analytics, but of finding some applications that are clearly strategic and involve competitive advantage. This chapter was originally published as Chapter 4 of "Competing on Analytics.' This chapter is excerpted from ‘Competing on Analytics: The New Science of Winning'.

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Abstract

This chapter focuses on internal business processes and the challenge not only of identifying internal applications of business analytics, but of finding some applications that are clearly strategic and involve competitive advantage. This chapter was originally published as Chapter 4 of "Competing on Analytics.' This chapter is excerpted from ‘Competing on Analytics: The New Science of Winning'.

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