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Case from journal
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Reference no. NAC2124
Published by: NACRA - North American Case Research Association
Published in: "The Case Research Journal", 2001
Length: 18 pages
Data source: Published sources

Abstract

In April 2000, Philip Knight, Founder and Deputy Executive Officer of the athletic shoe and apparel company Nike Inc, announced that he would no longer give money to his alma mater, the University of Oregon, because the university had joined the Worker Rights Consortium (WRC). Student activists and several labor unions had founded the WRC to ensure that shoes and apparel manufactured overseas were not produced under sweatshop conditions. Knight was upset because Nike had helped found and was an active supporter of a different approach to establishing fair wages and working conditions in the overseas shoe and apparel industry. What were the key issues in this dispute? Which organization, the WRC or the FLA, offered a more effective way to set and enforce labor standards for multinational corporations like Nike?

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Abstract

In April 2000, Philip Knight, Founder and Deputy Executive Officer of the athletic shoe and apparel company Nike Inc, announced that he would no longer give money to his alma mater, the University of Oregon, because the university had joined the Worker Rights Consortium (WRC). Student activists and several labor unions had founded the WRC to ensure that shoes and apparel manufactured overseas were not produced under sweatshop conditions. Knight was upset because Nike had helped found and was an active supporter of a different approach to establishing fair wages and working conditions in the overseas shoe and apparel industry. What were the key issues in this dispute? Which organization, the WRC or the FLA, offered a more effective way to set and enforce labor standards for multinational corporations like Nike?

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