Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Case from journal
-
Reference no. NAC2613
Subject category: Entrepreneurship
Published by: NACRA - North American Case Research Association
Published in: "The Case Research Journal", 2007
Length: 16 pages
Data source: Field research

Abstract

Feeling the pangs of 'maternal isolation' when she stopped working to care for her young children, Karin Marques formulated a concept for a mothers' center that would 'provide support to women before, during, and after their maternity leave'. Karin hoped to register Klub K2 as a non-governmental (non-profit) organization (NGO), so that she could access funding from foundations or the European Union. Starting her enterprise took longer than she had anticipated, finding donors proved to be more difficult than she imagined, and some members of her team of instructors backed out as the announced start-up date of the center approached. As costs and uncertainty mounted, Karin wondered how all of the pieces would come together by the time she was ready to launch her organization.

About

Abstract

Feeling the pangs of 'maternal isolation' when she stopped working to care for her young children, Karin Marques formulated a concept for a mothers' center that would 'provide support to women before, during, and after their maternity leave'. Karin hoped to register Klub K2 as a non-governmental (non-profit) organization (NGO), so that she could access funding from foundations or the European Union. Starting her enterprise took longer than she had anticipated, finding donors proved to be more difficult than she imagined, and some members of her team of instructors backed out as the announced start-up date of the center approached. As costs and uncertainty mounted, Karin wondered how all of the pieces would come together by the time she was ready to launch her organization.

Related