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Case from journal
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Reference no. NAC1435
Subject category: Entrepreneurship
Authors: George Athanassakos (Wilfrid Laurier University); Kevin Bittle (Johnson & Wales University-Providence); Gene Deszca (Wilfrid Laurier University); Ruth Harris (Wilfrid Laurier University)
Published by: NACRA - North American Case Research Association
Published in: "The Case Research Journal", 1994
Length: 28 pages
Data source: Field research
Topics: Business policy / strategy; Competition; Entrepreneurship; Franchising; Marketing strategy
Share a link: https://casecent.re/p/78719
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Abstract

Facing new competition in the home-delivered pizza business, Russ Novak begins to question the viability of some of his franchises. He is considering relocating and/or closing some or all of his pizza outlets. He faces financial, marketing, and human resources issues as he attempts to improve the situation of his organization.
Teaching note
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Reference no. NAC1435TN
Subject category: Entrepreneurship
Authors: George Athanassakos (Wilfrid Laurier University); Kevin Bittle (Johnson & Wales University-Providence); Gene Deszca (Wilfrid Laurier University); Ruth Harris (Wilfrid Laurier University)
Published by: NACRA - North American Case Research Association
Published in: 1994
Length: 17 pages
Data source: Field research
View full details

About

Abstract

Facing new competition in the home-delivered pizza business, Russ Novak begins to question the viability of some of his franchises. He is considering relocating and/or closing some or all of his pizza outlets. He faces financial, marketing, and human resources issues as he attempts to improve the situation of his organization.

Related

Teaching note
-
Reference no. NAC1435TN
Subject category: Entrepreneurship
Authors: George Athanassakos (Wilfrid Laurier University); Kevin Bittle (Johnson & Wales University-Providence); Gene Deszca (Wilfrid Laurier University); Ruth Harris (Wilfrid Laurier University)
Published by: NACRA - North American Case Research Association
Published in: 1994
Length: 17 pages
Data source: Field research
View full details