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Chapter from: "The Power of Unreasonable People: How Social Entrepreneurs Create Markets That Change the World"
Published by: Harvard Business Publishing
Published in: 2008

Abstract

In this chapter, the authors look at the ten great divides between the fortunate and the not-so-fortunate to emerge from the UN's Millennium Development Goals - including demographics, finance, health and the environment - as pointers to tomorrow's market opportunities. They outline the relevant challenges of each divide and sketch some of the ways that social and environmental entrepreneurs are working to address them. This chapter is excerpted from ‘The Power of Unreasonable People: How Social Entrepreneurs Create Markets That Change the World'.

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Abstract

In this chapter, the authors look at the ten great divides between the fortunate and the not-so-fortunate to emerge from the UN's Millennium Development Goals - including demographics, finance, health and the environment - as pointers to tomorrow's market opportunities. They outline the relevant challenges of each divide and sketch some of the ways that social and environmental entrepreneurs are working to address them. This chapter is excerpted from ‘The Power of Unreasonable People: How Social Entrepreneurs Create Markets That Change the World'.

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