Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 24 pages
Topics:
Change management
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Abstract
Too many managers have come to believe that increasing shareholder value requires exploiting customer relationships. This chapter discusses why this approach is no longer acceptable and suggests that a trustworthy customer feedback process is necessary to allow free markets to reward organizations that practice Golden Rule behavior and punish those that don't. This chapter is excerpted from ‘The Ultimate Question: Driving Good Profits and True Growth'.
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 27 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 26 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 28 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 29 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 26 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 26 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 28 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 23 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 29 pages
About
Abstract
Too many managers have come to believe that increasing shareholder value requires exploiting customer relationships. This chapter discusses why this approach is no longer acceptable and suggests that a trustworthy customer feedback process is necessary to allow free markets to reward organizations that practice Golden Rule behavior and punish those that don't. This chapter is excerpted from ‘The Ultimate Question: Driving Good Profits and True Growth'.
Related
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 27 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 26 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 28 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 29 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 26 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 26 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 28 pages
Topics:
Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 23 pages
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Change management
Chapter from: "The Ultimate Question: Driving Good Profits and True Growth"
Published by:
Harvard Business Publishing
Length: 29 pages