Subject category:
Entrepreneurship
Published by:
Wits Business School - University of the Witwatersrand
Length: 12 pages
Data source: Field research
Share a link:
https://casecent.re/p/79287
Write a review
|
No reviews for this item
This product has not been used yet
Abstract
It was October 2007, and a perfect early summer''s day in Cape Town. In his small loft office, Michael Meltzer, founder of Zacron Industries CC trading as Polecat, which manufactured and marketed a patented clasp and claw device used in shopfitting as well as many other applications, was deep in thought. His business, which had shown impressive growth since 2005, was poised to take a further quantum leap forward. The question he asked himself was whether he had the capacity to cope with such extensive expansion? He had started out with a very ambitious business plan, but wondered whether he should be reassessing it in the light of how the business had developed thus far.
About
Abstract
It was October 2007, and a perfect early summer''s day in Cape Town. In his small loft office, Michael Meltzer, founder of Zacron Industries CC trading as Polecat, which manufactured and marketed a patented clasp and claw device used in shopfitting as well as many other applications, was deep in thought. His business, which had shown impressive growth since 2005, was poised to take a further quantum leap forward. The question he asked himself was whether he had the capacity to cope with such extensive expansion? He had started out with a very ambitious business plan, but wondered whether he should be reassessing it in the light of how the business had developed thus far.