Subject category:
Strategy and General Management
Published by:
INSEAD
Version: 03.2015
Revision date: 7-Apr-2015
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https://casecent.re/p/7971
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Abstract
ACN Sourcing Strategy The case documents the situation faced by Courtaulds in acrylic fibre in 1987: a fast increase in the price of its key raw material, ACN. The case poses the question what should Courtaulds do? This mini case is a very focused case on vertical integration. It allows a thorough analysis of the key issues. It has been used several times as an exam case.
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Abstract
ACN Sourcing Strategy The case documents the situation faced by Courtaulds in acrylic fibre in 1987: a fast increase in the price of its key raw material, ACN. The case poses the question what should Courtaulds do? This mini case is a very focused case on vertical integration. It allows a thorough analysis of the key issues. It has been used several times as an exam case.