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Management article
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Reference no. U0805A
Published by: Harvard Business Publishing
Published in: "Harvard Management Update", 2008
Length: 4 pages

Abstract

During the innovation process, many companies don''t get the results they were looking for and scrap the entire project. But you shouldn''t let negative results set you off. False negatives might just signal that you need to move the project in a new direction - not kill it. Henry Chesbrough, author of ''Open Innovation: The New Imperative for Creating and Profiting from Technology'', offers six practices to help you unlock the hidden potential of projects that, in their early stages, seem destined for failure.

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Abstract

During the innovation process, many companies don''t get the results they were looking for and scrap the entire project. But you shouldn''t let negative results set you off. False negatives might just signal that you need to move the project in a new direction - not kill it. Henry Chesbrough, author of ''Open Innovation: The New Imperative for Creating and Profiting from Technology'', offers six practices to help you unlock the hidden potential of projects that, in their early stages, seem destined for failure.

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