Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Version: 02.06.2008
Length: 2 pages
Data source: Field research
Abstract
This is part of a case series. It describes the actual business decisions made at TCL and asks how the company could develop a winning strategy.
Location:
Industry:
Size:
2007 sales USD5.6 billion
Other setting(s):
July 2006 to 2008
About
Abstract
This is part of a case series. It describes the actual business decisions made at TCL and asks how the company could develop a winning strategy.
Settings
Location:
Industry:
Size:
2007 sales USD5.6 billion
Other setting(s):
July 2006 to 2008



Simplified Chinese language
