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Case
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Reference no. F-0806-E
Published by: IESE Business School
Originally published in: 2007
Version: 26.07.2007
Length: 13 pages
Data source: Field research

Abstract

Angel investor Dr Klaus Hommels, had met several times with the start-up founders of Midasplayer.com in London. They discussed the possibility of investing in Midasplayer. Hommels asked himself whether it was just another of the umpteen deals he had seen in the past or whether it was something truly worth gold. The founders had offered Hommels to invest up to £1 million for the third round investment. Zacconi and Rowland''s business plan called for Midasplayer to hit revenues of over £15 million and after-tax cash flow of over £3 million by 2006. The business plan projections hinged on signing major distribution deals through portals. Hommels had three key considerations: should I invest at all? If so, how much do I want to put in given that the size of the amount is not my primary concern? How much of the company do I want in return?
Industry:
Other setting(s):
2003

About

Abstract

Angel investor Dr Klaus Hommels, had met several times with the start-up founders of Midasplayer.com in London. They discussed the possibility of investing in Midasplayer. Hommels asked himself whether it was just another of the umpteen deals he had seen in the past or whether it was something truly worth gold. The founders had offered Hommels to invest up to £1 million for the third round investment. Zacconi and Rowland''s business plan called for Midasplayer to hit revenues of over £15 million and after-tax cash flow of over £3 million by 2006. The business plan projections hinged on signing major distribution deals through portals. Hommels had three key considerations: should I invest at all? If so, how much do I want to put in given that the size of the amount is not my primary concern? How much of the company do I want in return?

Settings

Industry:
Other setting(s):
2003

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