Subject category:
Production and Operations Management
Published in:
2008
Length: 12 pages
Data source: Field research
Abstract
The case discusses how the company has tried to improve both the efficiency and responsiveness of its supply chain through various initiatives. The initiatives include: (1) restructuring the organisation; (2) implementation of information systems; and (3) the proper mix of modes of transportation, creating new facilities both in India and abroad. The case discusses how proper design of drivers viz facilities, inventory, transportation and information systems has resulted in better balance between efficiency and responsiveness of the company''s supply chain.
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Abstract
The case discusses how the company has tried to improve both the efficiency and responsiveness of its supply chain through various initiatives. The initiatives include: (1) restructuring the organisation; (2) implementation of information systems; and (3) the proper mix of modes of transportation, creating new facilities both in India and abroad. The case discusses how proper design of drivers viz facilities, inventory, transportation and information systems has resulted in better balance between efficiency and responsiveness of the company''s supply chain.