Subject category:
Human Resource Management / Organisational Behaviour
Published by:
INSEAD
Version: 06.2015
Revision date: 5-Apr-2016
Length: 4 pages
Data source: Published sources
Abstract
The new CEO of DEI airlines is faced with the challenge of creating a customer service oriented culture in a company that is losing money, needs to shed staff, has a terrible reputation among passengers, and is still riven by the sub-cultural differences resulting from its merger ten years ago.
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Abstract
The new CEO of DEI airlines is faced with the challenge of creating a customer service oriented culture in a company that is losing money, needs to shed staff, has a terrible reputation among passengers, and is still riven by the sub-cultural differences resulting from its merger ten years ago.