Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Version: 10.11.2008
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https://casecent.re/p/82229
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Abstract
In 2007 Wal-Mart was the largest company in the world. From the start it promised customers 'low prices, always'. To deliver on this promise, the business was run with a single minded focus on low cost. In this case we start off by exploring the factors that made Wal-Mart the company it is today. Second we address the effects on society of Wal-Mart's low cost focus. Third we deal with change. The different stakeholders asking for Wal-Mart to change. What kind of change the company is exploring. And finally we ask: how much change is even feasible for a company like Wal-Mart?
Location:
Industry:
Size:
World's largest company in 2007
Other setting(s):
2007
About
Abstract
In 2007 Wal-Mart was the largest company in the world. From the start it promised customers 'low prices, always'. To deliver on this promise, the business was run with a single minded focus on low cost. In this case we start off by exploring the factors that made Wal-Mart the company it is today. Second we address the effects on society of Wal-Mart's low cost focus. Third we deal with change. The different stakeholders asking for Wal-Mart to change. What kind of change the company is exploring. And finally we ask: how much change is even feasible for a company like Wal-Mart?
Settings
Location:
Industry:
Size:
World's largest company in 2007
Other setting(s):
2007