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Case
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Reference no. 300-005-1
Subject category: Strategy and General Management
Authors: Karel Cool (INSEAD); Francesca Gee (INSEAD); Jeffrey J Reuer (INSEAD)
Published by: INSEAD
Published in: 2000
Length: 33 pages
Data source: Published sources
Topics: Strategic alliance; Joint venture; Acquisition; Industry analysis; Re-structuring; Over-capacity; Competitor reaction; Anti-trust issues
Share a link: https://casecent.re/p/8350
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Abstract

The case offers an analysis of the oil industry and BP and Mobil''s decision to bring together their refining and marketing resources in a pan-European joint venture. The case considers the competitive dynamics of the industry and the alliance''s uncertain future. The case introduces students to the unique aspects of re-structuring alliances, the choice between joint ventures and acquisitions, and the role of competitors in influencing alliance stability. The case explores the attractiveness of alliances to address conditions of industry over-capacity.
Location:
Europe, UK
Industry:
Oil
Size:
Large
Other setting(s):
1996 onwards
Teaching note
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Reference no. 300-005-8
Subject category: Strategy and General Management
Authors: Karel Cool (INSEAD); Francesca Gee (INSEAD); Jeffrey J Reuer (INSEAD)
Published by: INSEAD
Originally published in: 2000
Version: March 2000
Length: 8 pages
View full details

About

Abstract

The case offers an analysis of the oil industry and BP and Mobil''s decision to bring together their refining and marketing resources in a pan-European joint venture. The case considers the competitive dynamics of the industry and the alliance''s uncertain future. The case introduces students to the unique aspects of re-structuring alliances, the choice between joint ventures and acquisitions, and the role of competitors in influencing alliance stability. The case explores the attractiveness of alliances to address conditions of industry over-capacity.

Settings

Location:
Europe, UK
Industry:
Oil
Size:
Large
Other setting(s):
1996 onwards

Related

Teaching note
-
Reference no. 300-005-8
Subject category: Strategy and General Management
Authors: Karel Cool (INSEAD); Francesca Gee (INSEAD); Jeffrey J Reuer (INSEAD)
Published by: INSEAD
Originally published in: 2000
Version: March 2000
Length: 8 pages
View full details