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Case
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Reference no. 9-808-082
Subject category: Entrepreneurship
Authors: Mary P Tripsas (Harvard Business School); Brian S Silverman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2010
Version: 9 June 2010
Revision date: 17-May-2019
Length: 32 pages
Data source: Field research
Topics: Consumer marketing; Innovation; Marketing; Entrepreneurship; Product differentiation
Notes: To maximise their effectiveness, colour items should be printed in colour.
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Abstract

This abstract is currently unavailable.
Location:
Canada
Industry:
Apparel
Size:
1 employee
Other setting(s):
2005
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Abstract

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Location:
Canada
Industry:
Apparel
Size:
1 employee
Other setting(s):
2005

Related

Sorry, this product has no related items.