Subject category:
Strategy and General Management
Published by:
INSEAD
Length: 21 pages
Data source: Field research
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https://casecent.re/p/8402
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Abstract
The case describes the creation and development of a partnership between a large global corporation based in Europe (UK) and an entrepreneurial venture in South Korea. It illustrates a success, and the challenges that are likely to occur even when partners have cooperated successfully.
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Abstract
The case describes the creation and development of a partnership between a large global corporation based in Europe (UK) and an entrepreneurial venture in South Korea. It illustrates a success, and the challenges that are likely to occur even when partners have cooperated successfully.