Subject category:
Strategy and General Management
Published by:
INSEAD
Length: 3 pages
Data source: Field research
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https://casecent.re/p/8407
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Abstract
Following the Asian financial crisis, the General Manager of a diversified Malaysian Group finds his company in a dramatic financial situation. Yesterday very profitable, today he must take surgical measures if the company is to survive. In deciding what to do, he considers three alternatives: (1) Create a task force, made up of a carefully selected group of managers, that will come up with an action plan. This is likely to involve closing several ventures; (2) Call in McKinsey for a thorough re-engineering, down-sizing exercise; and (3) Under pressure from the Chairman, close a large number of plants in a ruthless fashion, which would please the Board. The case is very instrumental in exploring how top management can approach the taking of courageous decisions in times of crisis. Trade-offs can be discussed within the Malaysian context. The case enables participants to explore how to implement the process of change, focussing particularly on the first step. Useful in executive courses dealing with ''crisis management'', with the ''management of change'', and with decision making in a difficult situation in a non-western environment.
About
Abstract
Following the Asian financial crisis, the General Manager of a diversified Malaysian Group finds his company in a dramatic financial situation. Yesterday very profitable, today he must take surgical measures if the company is to survive. In deciding what to do, he considers three alternatives: (1) Create a task force, made up of a carefully selected group of managers, that will come up with an action plan. This is likely to involve closing several ventures; (2) Call in McKinsey for a thorough re-engineering, down-sizing exercise; and (3) Under pressure from the Chairman, close a large number of plants in a ruthless fashion, which would please the Board. The case is very instrumental in exploring how top management can approach the taking of courageous decisions in times of crisis. Trade-offs can be discussed within the Malaysian context. The case enables participants to explore how to implement the process of change, focussing particularly on the first step. Useful in executive courses dealing with ''crisis management'', with the ''management of change'', and with decision making in a difficult situation in a non-western environment.