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Case
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Reference no. UVA-QA-0717
Published by: Darden Business Publishing
Originally published in: 2008
Version: 23 April 2013
Length: 11 pages
Data source: Published sources

Abstract

The case describes a three-factor, full-factorial experiment run in conjunction with the Darden's Luckiest Student event of 2008. Prior to identifying Darden's Luckiest, all 300 first-year students made binding decisions between varying amounts of cash and the opportunity to select one of two identical briefcases. One briefcase contained $18,750; the other contained $0. Students are asked to analyze the results of the experiment and draw conclusions with respect to how the experimental factors influenced student decisions.

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Abstract

The case describes a three-factor, full-factorial experiment run in conjunction with the Darden's Luckiest Student event of 2008. Prior to identifying Darden's Luckiest, all 300 first-year students made binding decisions between varying amounts of cash and the opportunity to select one of two identical briefcases. One briefcase contained $18,750; the other contained $0. Students are asked to analyze the results of the experiment and draw conclusions with respect to how the experimental factors influenced student decisions.

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