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Published by: Harvard Business Publishing
Published in: "Balanced Scorecard Report", 2008

Abstract

ISure, a picture tells a thousand words. But effective performance analysis demands more than charts and graphs with captions that restate the obvious. Context, insight, actionable recommendations - these are what managers need to make sound decisions. Asking the right questions - ''What happened?'' ''Why?'' and ''What to do about it?'' is all it takes to create qualitative analysis that makes performance reporting worth its weight in gold.

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Abstract

ISure, a picture tells a thousand words. But effective performance analysis demands more than charts and graphs with captions that restate the obvious. Context, insight, actionable recommendations - these are what managers need to make sound decisions. Asking the right questions - ''What happened?'' ''Why?'' and ''What to do about it?'' is all it takes to create qualitative analysis that makes performance reporting worth its weight in gold.

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