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Supporting video
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Reference no. F696-009-3
French language
Published by: INSEAD
Published in: 1996
Notes: Length 37 minutes. File size 3.37GB. Click for more information.

Abstract

This is a French version. This video is to accompany the case. The abstract of the case is as follows: This case focuses on the emergence of electronic commerce and its business and organisational impact on trading partners. It presents CitiusNet, the first European business-to-business electronic platform offering multi-sectorial, on-line access to products and services. The case describes the technological components and functional capabilities of CitiusNet, emphasising how the platform supports both the commercial aspects and financial flows of a business transaction. The competitive dimension of this new locus of value creation is also highlighted.

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Abstract

This is a French version. This video is to accompany the case. The abstract of the case is as follows: This case focuses on the emergence of electronic commerce and its business and organisational impact on trading partners. It presents CitiusNet, the first European business-to-business electronic platform offering multi-sectorial, on-line access to products and services. The case describes the technological components and functional capabilities of CitiusNet, emphasising how the platform supports both the commercial aspects and financial flows of a business transaction. The competitive dimension of this new locus of value creation is also highlighted.

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