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Management article
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Reference no. INT0809D
Published by: IBS Case Development Center
Published in: "Effective Executive", 2008

Abstract

''For firms operating in complex environments, three keys (Measurement, Clarity and Procrastination Management) are increasingly more important. The environments in which these firms exist tend to be dynamic, so your plan could change overnight''. In this interview, Melissa Raffoni shares her views on three keys for effective execution, identifying strategy execution gaps, role of culture in implementing strategies.

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Abstract

''For firms operating in complex environments, three keys (Measurement, Clarity and Procrastination Management) are increasingly more important. The environments in which these firms exist tend to be dynamic, so your plan could change overnight''. In this interview, Melissa Raffoni shares her views on three keys for effective execution, identifying strategy execution gaps, role of culture in implementing strategies.

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