Subject category:
Strategy and General Management
Published by:
IBS Research Center
Length: 14 pages
Data source: Published sources
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Abstract
Struggling chipmaker Advanced Micro Devices (AMD) has been following an 'Asset Smart' strategy to be profitable, and challenge its main rival Intel. AMD has three options to turn itself around. Analysts suggest that AMD should outsource its manufacturing operation to a foundry or become fabless, by selling fabs or spin itself off into two companies - one for designing and the other for manufacturing. The case focuses on how AMD will manage its assets and face future challenges.
Subject category:
Strategy and General Management
Published by:
IBS Research Center
Length: 16 pages
Data source: Published sources
Subject category:
Strategy and General Management
Published by:
IBS Research Center
Length: 2 pages
Data source: Published sources
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Abstract
Struggling chipmaker Advanced Micro Devices (AMD) has been following an 'Asset Smart' strategy to be profitable, and challenge its main rival Intel. AMD has three options to turn itself around. Analysts suggest that AMD should outsource its manufacturing operation to a foundry or become fabless, by selling fabs or spin itself off into two companies - one for designing and the other for manufacturing. The case focuses on how AMD will manage its assets and face future challenges.
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Subject category:
Strategy and General Management
Published by:
IBS Research Center
Length: 16 pages
Data source: Published sources
Subject category:
Strategy and General Management
Published by:
IBS Research Center
Length: 2 pages
Data source: Published sources