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Abstract
This is a Spanish version. Have support functions dropped the ball on creating value for the organization? This is a vital question for Finance, Marketing, Technology, and People functions seeking deeper recognition at the organization's strategy table. To contribute more value, the challenge is to move from efficient execution into rethinking the value that execution generates - by striking a better balance with strategy.
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Abstract
This is a Spanish version. Have support functions dropped the ball on creating value for the organization? This is a vital question for Finance, Marketing, Technology, and People functions seeking deeper recognition at the organization's strategy table. To contribute more value, the challenge is to move from efficient execution into rethinking the value that execution generates - by striking a better balance with strategy.