Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Management article
-
Reference no. 9B08TBS01
Spanish language
Published by: Ivey Publishing
Originally published in: "Ivey Business Journal", 2008
Revision date: 24-Oct-2011
Length: 8 pages

Abstract

This is a Spanish version. Have support functions dropped the ball on creating value for the organization? This is a vital question for Finance, Marketing, Technology, and People functions seeking deeper recognition at the organization's strategy table. To contribute more value, the challenge is to move from efficient execution into rethinking the value that execution generates - by striking a better balance with strategy.

About

Abstract

This is a Spanish version. Have support functions dropped the ball on creating value for the organization? This is a vital question for Finance, Marketing, Technology, and People functions seeking deeper recognition at the organization's strategy table. To contribute more value, the challenge is to move from efficient execution into rethinking the value that execution generates - by striking a better balance with strategy.

Related