More search options
Basket icon
No items
Basket icon

Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Structured assignment
-
Reference no. 509-007-4
Subject category: Marketing
Authors: Saradhi Kumar Gonela (IBS Case Development Center); Vedadri Chiranjeevi Chilakamarri (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2009
Length: 23 pages
Data source: Published sources
Topics: Ford; US automobile industry; Big Three; Drive one campaign; Henry Ford; Model T
Share a link: https://casecent.re/p/86974
| No reviews for this item
This product has not been used yet
View our pricing guide or login to see prices.

Abstract

This structured assignment is to accompany the case.
Location:
US
Industry:
Automobile
Other setting(s):
2008
Teaching note
-
Reference no. 509-007-8
Subject category: Marketing
Authors: Saradhi Kumar Gonela (IBS Case Development Center); Vedadri Chiranjeevi Chilakamarri (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2009
Length: 13 pages
Data source: Published sources
View full details
Case
-
Reference no. 509-007-1
Subject category: Marketing
Authors: Saradhi Kumar Gonela (IBS Case Development Center); Vedadri Chiranjeevi Chilakamarri (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2009
Length: 13 pages
Data source: Published sources
Topics: Ford; US automobile industry; Big Three; Drive one campaign; Henry Ford; Model T
View full details

About

Abstract

This structured assignment is to accompany the case.

Settings

Location:
US
Industry:
Automobile
Other setting(s):
2008

Related

Teaching note
-
Reference no. 509-007-8
Subject category: Marketing
Authors: Saradhi Kumar Gonela (IBS Case Development Center); Vedadri Chiranjeevi Chilakamarri (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2009
Length: 13 pages
Data source: Published sources
View full details
Case
-
Reference no. 509-007-1
Subject category: Marketing
Authors: Saradhi Kumar Gonela (IBS Case Development Center); Vedadri Chiranjeevi Chilakamarri (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2009
Length: 13 pages
Data source: Published sources
Topics: Ford; US automobile industry; Big Three; Drive one campaign; Henry Ford; Model T
View full details