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Thumbnail image for product with reference number 409-039-1
Compact case
Essilor Korea (C)
Case
-
Reference no. 409-039-1
Subject category: Human Resource Management / Organisational Behaviour
Authors: Allen Morrison (INSEAD); Vibha Gaba (INSEAD); Indira Pant (INSEAD)
Published by: INSEAD
Originally published in: 2009
Version: 01/2020
Revision date: 6-Jan-2021
Length: 4 pages
Data source: Field research
Topics: Change management; Communication; Leadership; Joint venture; Cross-cultural management; Korean management
Share a link: https://casecent.re/p/88596
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Abstract

This is part of a case series. The Essilor Korea case series focuses on the efforts of Stephen Shawler as he attempts to build a world-class joint venture between French-based Essilor and its Korean partner, Samyung Trading. Facing huge cultural barriers and partner relationship issues, Shawler must determine the targets and tactics of several change initiatives. Each of the (A), (B) and (C) cases deals with a different set of decisions for Shawler, the (D) case provides a summary of final observations. The Essilor case series provides a rich vehicle for discussing the leadership of change. Issues include: (1) determining strategy; (2) staffing; (3) cross-cultural management; (4) building organisational competencies; and (5) determining a communications strategy. Given the range of challenges presented, the case series can be used in a comprehensive one half-day session in an executive programme, or across four shorter MBA sessions on leading change. Alternatively, the Essilor case series can be used in a course on the challenges of managing international joint ventures.
Location:
Korea, global
Industry:
Ophthalmic lenses (3851)
Other setting(s):
2002-2005
Thumbnail image for product with reference number 409-037-8
Essilor Korea
Teaching note
-
Reference no. 409-037-8
Subject category: Human Resource Management / Organisational Behaviour
Authors: Allen Morrison (INSEAD); Vibha Gaba (INSEAD); Indira Pant (INSEAD)
Published by: INSEAD
Originally published in: 2010
Version: 01/2020
Revision date: 6-Jan-2021
Length: 9 pages
Data source: Field research
View full details
Thumbnail image for product with reference number 409-037-1
Essilor Korea (A)
Case
-
Reference no. 409-037-1
Subject category: Human Resource Management / Organisational Behaviour
Authors: Allen Morrison (INSEAD); Vibha Gaba (INSEAD); Indira Pant (INSEAD)
Published by: INSEAD
Originally published in: 2009
Version: 01/2020
Revision date: 6-Jan-2021
Length: 12 pages
Data source: Field research
Topics: Change management; Communication; Leadership; Joint venture; Cross-cultural management; Korean management
View full details
Thumbnail image for product with reference number 409-038-1
Compact case
Essilor Korea (B)
Case
-
Reference no. 409-038-1
Subject category: Human Resource Management / Organisational Behaviour
Authors: Allen Morrison (INSEAD); Vibha Gaba (INSEAD); Indira Pant (INSEAD)
Published by: INSEAD
Originally published in: 2009
Version: 01/2020
Revision date: 6-Jan-2021
Length: 5 pages
Data source: Field research
Topics: Change management; Communication; Leadership; Joint venture; Cross-cultural management; Korean management
View full details
Thumbnail image for product with reference number 409-040-1
Compact case
Essilor Korea (D)
Case
-
Reference no. 409-040-1
Subject category: Human Resource Management / Organisational Behaviour
Authors: Allen Morrison (INSEAD); Vibha Gaba (INSEAD); Indira Pant (INSEAD)
Published by: INSEAD
Originally published in: 2009
Version: 01/2020
Revision date: 6-Jan-2021
Length: 3 pages
Data source: Field research
Topics: Change management; Communication; Leadership; Joint venture; Cross-cultural management; Korean management
View full details

About

Abstract

This is part of a case series. The Essilor Korea case series focuses on the efforts of Stephen Shawler as he attempts to build a world-class joint venture between French-based Essilor and its Korean partner, Samyung Trading. Facing huge cultural barriers and partner relationship issues, Shawler must determine the targets and tactics of several change initiatives. Each of the (A), (B) and (C) cases deals with a different set of decisions for Shawler, the (D) case provides a summary of final observations. The Essilor case series provides a rich vehicle for discussing the leadership of change. Issues include: (1) determining strategy; (2) staffing; (3) cross-cultural management; (4) building organisational competencies; and (5) determining a communications strategy. Given the range of challenges presented, the case series can be used in a comprehensive one half-day session in an executive programme, or across four shorter MBA sessions on leading change. Alternatively, the Essilor case series can be used in a course on the challenges of managing international joint ventures.

Settings

Location:
Korea, global
Industry:
Ophthalmic lenses (3851)
Other setting(s):
2002-2005

Related

Thumbnail image for product with reference number 409-037-8
Essilor Korea
Teaching note
-
Reference no. 409-037-8
Subject category: Human Resource Management / Organisational Behaviour
Authors: Allen Morrison (INSEAD); Vibha Gaba (INSEAD); Indira Pant (INSEAD)
Published by: INSEAD
Originally published in: 2010
Version: 01/2020
Revision date: 6-Jan-2021
Length: 9 pages
Data source: Field research
View full details
Thumbnail image for product with reference number 409-037-1
Essilor Korea (A)
Case
-
Reference no. 409-037-1
Subject category: Human Resource Management / Organisational Behaviour
Authors: Allen Morrison (INSEAD); Vibha Gaba (INSEAD); Indira Pant (INSEAD)
Published by: INSEAD
Originally published in: 2009
Version: 01/2020
Revision date: 6-Jan-2021
Length: 12 pages
Data source: Field research
Topics: Change management; Communication; Leadership; Joint venture; Cross-cultural management; Korean management
View full details
Thumbnail image for product with reference number 409-038-1
Compact case
Essilor Korea (B)
Case
-
Reference no. 409-038-1
Subject category: Human Resource Management / Organisational Behaviour
Authors: Allen Morrison (INSEAD); Vibha Gaba (INSEAD); Indira Pant (INSEAD)
Published by: INSEAD
Originally published in: 2009
Version: 01/2020
Revision date: 6-Jan-2021
Length: 5 pages
Data source: Field research
Topics: Change management; Communication; Leadership; Joint venture; Cross-cultural management; Korean management
View full details
Thumbnail image for product with reference number 409-040-1
Compact case
Essilor Korea (D)
Case
-
Reference no. 409-040-1
Subject category: Human Resource Management / Organisational Behaviour
Authors: Allen Morrison (INSEAD); Vibha Gaba (INSEAD); Indira Pant (INSEAD)
Published by: INSEAD
Originally published in: 2009
Version: 01/2020
Revision date: 6-Jan-2021
Length: 3 pages
Data source: Field research
Topics: Change management; Communication; Leadership; Joint venture; Cross-cultural management; Korean management
View full details