Product details

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Subject category: Entrepreneurship
Published by: Graduate School of Management, St. Petersburg University (GSOM SPbU)
Published in: 2009
Length: 15 pages
Data source: Field research

Abstract

Avesta was established in 1997 and went through several stages of business development from an entrepreneurial company to a company with professional management. Notwithstanding the successful development and good standing among corporate clients, the trends of the insurance market in Russia hindered the development of small and medium-sized companies, which could hardly compete and survive under the circumstances. The majority of insurance companies in Russia demonstrated their growth via mergers and acquisitions, many were trying to sell businesses to foreign investors. The Avesta founder and CEO had to make a strategic decision: to sell the company or further develop the business? If he chose to develop the company, then how should it be done and what were the main strategic alternatives for its development?
Location:
Industry:
Size:
Middle-sized
Other setting(s):
2008

About

Abstract

Avesta was established in 1997 and went through several stages of business development from an entrepreneurial company to a company with professional management. Notwithstanding the successful development and good standing among corporate clients, the trends of the insurance market in Russia hindered the development of small and medium-sized companies, which could hardly compete and survive under the circumstances. The majority of insurance companies in Russia demonstrated their growth via mergers and acquisitions, many were trying to sell businesses to foreign investors. The Avesta founder and CEO had to make a strategic decision: to sell the company or further develop the business? If he chose to develop the company, then how should it be done and what were the main strategic alternatives for its development?

Settings

Location:
Industry:
Size:
Middle-sized
Other setting(s):
2008

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