Product details

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Case
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Reference no. 9-710-423
Published by: Harvard Business Publishing
Originally published in: 2009
Version: 3 February 2011
Length: 23 pages
Data source: Field research

Abstract

Intellectual Ventures creates and acquires intellectual property, which it then seeks to monetize through non-exclusive licensing. In early 2009, as an increasing number of companies were trying to position themselves as leading intermediaries in the market for intellectual property, IV was looking for the best business model to become such a leading intermediary. Its model was predicated on making it easy for small inventors to monetize their inventions and IP (by selling it to IV) and then using its scale and aggregate IP portfolio to extract revenues from potential licensees (usually technology companies).
Size:
550 employees, gross revenue approx USD1 billion
Other setting(s):
2009

About

Abstract

Intellectual Ventures creates and acquires intellectual property, which it then seeks to monetize through non-exclusive licensing. In early 2009, as an increasing number of companies were trying to position themselves as leading intermediaries in the market for intellectual property, IV was looking for the best business model to become such a leading intermediary. Its model was predicated on making it easy for small inventors to monetize their inventions and IP (by selling it to IV) and then using its scale and aggregate IP portfolio to extract revenues from potential licensees (usually technology companies).

Settings

Size:
550 employees, gross revenue approx USD1 billion
Other setting(s):
2009

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