Subject category:
Entrepreneurship
Published by:
Stanford Business School
Version: 1 September 2018
Revision date: 09-Nov-2018
Length: 35 pages
Data source: Field research
Abstract
The purpose of this note is to provide an overview of the Biopharmaceutical industry and to understand the issues that entrepreneurs and investors face in growing a biopharmaceutical company. This note provides an overview of the unique characteristics of the industry, the research and development process, sales, marketing and finance issues, ethical considerations and key success factors. The appendix provides a summary of the major participants in the industry.
Industry:
Other setting(s):
2003
About
Abstract
The purpose of this note is to provide an overview of the Biopharmaceutical industry and to understand the issues that entrepreneurs and investors face in growing a biopharmaceutical company. This note provides an overview of the unique characteristics of the industry, the research and development process, sales, marketing and finance issues, ethical considerations and key success factors. The appendix provides a summary of the major participants in the industry.
Settings
Industry:
Other setting(s):
2003