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Case
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Reference no. E149
Subject category: Entrepreneurship
Authors: Mark Leslie (Stanford Graduate School of Business, Stanford University); Jamie Earle (Stanford University)
Published by: Stanford Business School
Originally published in: 2003
Version: 7 May 2003
Length: 23 pages
Data source: Field research
Topics: Software; Board of directors; Management recruitment
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Abstract

The case describes VMware''s growth, from founding through present (~200 employees), with specific emphasis on building a board of directors, determining a strategic product direction, and recruiting an executive team. The protagonist is Diane Greene, a serial entrepreneur in Silicon Valley, and draws upon eleven other interviews with management, board members, and industry analysts.
Teaching note
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Reference no. E149TN
Subject category: Entrepreneurship
Authors: Jamie Earle (Stanford University)
Published by: Stanford Business School
Originally published in: 2003
Version: 7 May 2003
Length: 3 pages
Data source: Field research
View full details
Compact case
Supplement
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Reference no. E149SQ
Subject category: Entrepreneurship
Authors: Jamie Earle (Stanford University)
Published by: Stanford Business School
Originally published in: 2003
Version: 7 May 2003
Length: 1 pages
Data source: Field research
Topics: Software; Board of directors; Management recruitment
Notes: For terms & conditions go to www.thecasecentre.org/freecaseterms
View full details

About

Abstract

The case describes VMware''s growth, from founding through present (~200 employees), with specific emphasis on building a board of directors, determining a strategic product direction, and recruiting an executive team. The protagonist is Diane Greene, a serial entrepreneur in Silicon Valley, and draws upon eleven other interviews with management, board members, and industry analysts.

Related

Teaching note
-
Reference no. E149TN
Subject category: Entrepreneurship
Authors: Jamie Earle (Stanford University)
Published by: Stanford Business School
Originally published in: 2003
Version: 7 May 2003
Length: 3 pages
Data source: Field research
View full details
Compact case
Supplement
-
Reference no. E149SQ
Subject category: Entrepreneurship
Authors: Jamie Earle (Stanford University)
Published by: Stanford Business School
Originally published in: 2003
Version: 7 May 2003
Length: 1 pages
Data source: Field research
Topics: Software; Board of directors; Management recruitment
Notes: For terms & conditions go to www.thecasecentre.org/freecaseterms
View full details