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Teaching note
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Reference no. 302-057-8
Subject category: Strategy and General Management
Authors: W Chan Kim; Renee Mauborgne; Ben M Bensaou; Matt Williamson
Published by: INSEAD
Originally published in: 2007
Version: 04.2010
Length: 23 pages
Data source: Generalised experience
Share a link: https://casecent.re/p/9187
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