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Abstract

Aditya Birla Nuvo (ABN), a diversified conglomerate and a division of the Aditya Birla Group, entered into a strategic agreement to acquire a 56% stake in Apollo Sindhoori Capital Investments Ltd, a retail broking firm based in Chennai, India. The deal is the latest step by Aditya Birla Nuvo, an inorganic growth strategy, to strengthen its financial services business. The deal helps them to enter the retail broking business, which is highly fragmented with many players. It also gives them a trading facility in equity, derivative and commodity. Through this deal, Aditya Birla Nuvo is re-entering the broking business, which the company exited in 2003. This case discusses the rationale of the deal, the strategy behind the acquisition and whether it will work in favour of the ABN.
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12 September

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Abstract

Aditya Birla Nuvo (ABN), a diversified conglomerate and a division of the Aditya Birla Group, entered into a strategic agreement to acquire a 56% stake in Apollo Sindhoori Capital Investments Ltd, a retail broking firm based in Chennai, India. The deal is the latest step by Aditya Birla Nuvo, an inorganic growth strategy, to strengthen its financial services business. The deal helps them to enter the retail broking business, which is highly fragmented with many players. It also gives them a trading facility in equity, derivative and commodity. Through this deal, Aditya Birla Nuvo is re-entering the broking business, which the company exited in 2003. This case discusses the rationale of the deal, the strategy behind the acquisition and whether it will work in favour of the ABN.

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Location:
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Other setting(s):
12 September

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