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Case
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Reference no. E99
Subject category: Entrepreneurship
Published by: Stanford Business School
Originally published in: 2001
Version: September 2001
Length: 37 pages

Abstract

This case discusses E.piphany''s international strategy as a key component of the company''s greater strategy. As E.piphany reached key revenue and growth targets, the company needed to move into new product areas. However, the company also felt the need to achieve increasingly difficult growth targets through international markets. The case covers the first few year of Bill Walsh''s tenure as COO of E.piphany and his initiatives for E.piphany''s international division.
Location:
Industry:
Other setting(s):
2000

About

Abstract

This case discusses E.piphany''s international strategy as a key component of the company''s greater strategy. As E.piphany reached key revenue and growth targets, the company needed to move into new product areas. However, the company also felt the need to achieve increasingly difficult growth targets through international markets. The case covers the first few year of Bill Walsh''s tenure as COO of E.piphany and his initiatives for E.piphany''s international division.

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Location:
Industry:
Other setting(s):
2000

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