Product details

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Abstract

The case details an example of how addressing the climate change issue makes business sense. It introduces explaining the partnership between Sagawa Express and WWF International's Climate Savers program. Climate Savers is a program that supports companies in reducing their carbon dioxide emissions. Sagawa Express set to reduce its carbon emissions through its trucks and vehicles fleet. In order to do so it had to build fueling stations infrastructure. Participation in Climate Savers inspired other environmental innovations, such as the offsetting parcel program. Sagawa Express is still waiting to receive cost savings from the project but is gaining an improved brand and falling emissions. A video 'Let the Clean Economy Begin' is available to view on the Climate Savers website at www.vimeo.com/12276304. This case is part of the IMD free case collection (visit www.thecasecentre.org/imdfreecases for more information on the collection).
Location:
Size:
JPY11 billion in capital, annual sales of JPY800 billion, 36,000 staff
Other setting(s):
2003-2009

About

Abstract

The case details an example of how addressing the climate change issue makes business sense. It introduces explaining the partnership between Sagawa Express and WWF International's Climate Savers program. Climate Savers is a program that supports companies in reducing their carbon dioxide emissions. Sagawa Express set to reduce its carbon emissions through its trucks and vehicles fleet. In order to do so it had to build fueling stations infrastructure. Participation in Climate Savers inspired other environmental innovations, such as the offsetting parcel program. Sagawa Express is still waiting to receive cost savings from the project but is gaining an improved brand and falling emissions. A video 'Let the Clean Economy Begin' is available to view on the Climate Savers website at www.vimeo.com/12276304. This case is part of the IMD free case collection (visit www.thecasecentre.org/imdfreecases for more information on the collection).

Settings

Location:
Size:
JPY11 billion in capital, annual sales of JPY800 billion, 36,000 staff
Other setting(s):
2003-2009

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