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Condensed version
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Reference no. 310-090-1
Published by: INSEAD
Originally published in: 2010
Version: 10.2016
Revision date: 10-Nov-2016
Length: 9 pages
Data source: Published sources

Abstract

This is a condensed version. The case illustrates how seeming good strategy (in terms of content) can fail in the process of implementation. A brilliant CEO strategist failed to convince his employees to buy into his strategic vision by trying to implement it too quickly.
Industry:
Other setting(s):
1996-2000

About

Abstract

This is a condensed version. The case illustrates how seeming good strategy (in terms of content) can fail in the process of implementation. A brilliant CEO strategist failed to convince his employees to buy into his strategic vision by trying to implement it too quickly.

Settings

Industry:
Other setting(s):
1996-2000

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