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Case
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Reference no. SKS059
Spanish language
Published by: Social Enterprise Knowledge Network
Originally published in: 2004
Version: 1 November 2005
Length: 31 pages
Data source: Field research

Abstract

This is a Spanish version of the case ''SKE069''. Presents the corporate social responsibility initiatives of Pantaleon, a leading sugar company from Guatemala, and their relation to its competitive strategy. Since 1990, Pantaleon''s management invested in projects aimed at the communities surrounding the mill, featuring educational, health-related, and environmental programs. These activities reinforced corporate strategy, which included infrastructure and agricultural practices updates, vertical integration, and internal and regional expansion of productive capacity and markets. In the second half of 2004, becoming a worldwide leading sugar mill entailed significant strategic challenges for Pantaleon''s top executives. In turn, these challenges posed two problems: defining the company''s position on social projects undertaken by Pantaleon Foundation and Fundazucar and analyzing the internal consistency of its competitive strategy.
Location:
Size:
Gross revenue USD109 million revenues
Other setting(s):
2004

About

Abstract

This is a Spanish version of the case ''SKE069''. Presents the corporate social responsibility initiatives of Pantaleon, a leading sugar company from Guatemala, and their relation to its competitive strategy. Since 1990, Pantaleon''s management invested in projects aimed at the communities surrounding the mill, featuring educational, health-related, and environmental programs. These activities reinforced corporate strategy, which included infrastructure and agricultural practices updates, vertical integration, and internal and regional expansion of productive capacity and markets. In the second half of 2004, becoming a worldwide leading sugar mill entailed significant strategic challenges for Pantaleon''s top executives. In turn, these challenges posed two problems: defining the company''s position on social projects undertaken by Pantaleon Foundation and Fundazucar and analyzing the internal consistency of its competitive strategy.

Settings

Location:
Size:
Gross revenue USD109 million revenues
Other setting(s):
2004

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