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Compact case
Case
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Reference no. AD-0253-E
Published by: IESE Business School
Originally published in: 2001
Version: 03.28.2001
Length: 3 pages

Abstract

A manager wants to estimate the sales volume for next year using a list of current and potential customers. For each customer, he has the possible sale and the probability of such sale. This case was previously numbered 102-001-1.

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Abstract

A manager wants to estimate the sales volume for next year using a list of current and potential customers. For each customer, he has the possible sale and the probability of such sale. This case was previously numbered 102-001-1.

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