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Case
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Reference no. E145
Subject category: Entrepreneurship
Authors: Antonio Davila (Stanford Graduate School of Business, Stanford University); Jeffrey Eisen (Stanford Graduate School of Business, Stanford University)
Published by: Stanford Business School
Originally published in: 2003
Version: 18 March 2003
Length: 15 pages
Data source: Field research
Topics: ERP (enterprise resource planning); CRM; Salesforce management; Technology; Management systems
Share a link: https://casecent.re/p/96992
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Abstract

Salesforce.com evolves from a fledgling start-up to a leader in the provision of web-based management systems. Throughout its growth, the management team faced several strategic decisions, which resulted in the development of new products and the entry into new markets.
Location:
San Francisco, CA
Industry:
Technology
Other setting(s):
2002
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Abstract

Salesforce.com evolves from a fledgling start-up to a leader in the provision of web-based management systems. Throughout its growth, the management team faced several strategic decisions, which resulted in the development of new products and the entry into new markets.

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Location:
San Francisco, CA
Industry:
Technology
Other setting(s):
2002

Related

Sorry, this product has no related items.